How to sell shirts on Amazon (2025) – Step-by-step guide

Selling shirts on Amazon in 2025 is easier than ever with Merch by Amazon and Amazon Seller Central. Start by creating an account and choosing between print-on-demand (no inventory needed) or FBM/FBA if managing stock. Design your shirts using tools like Canva or Adobe Illustrator, and upload with optimized titles, bullet points, and keywords. Set competitive pricing and choose the right product category. Promote via social media, Amazon Ads, or influencer marketing. With Amazon’s global reach and streamlined fulfillment, even beginners can build a profitable t-shirt brand. Consistency, creativity, and SEO are key to standing out in 2025.